The Wellness Coach's Business Manual

📚 What's inside this manual:

18 chapters across 152 pages. Every chapter ends with something written down that you keep.

1. Chapter 1: Why a full calendar can still leave you short, and how to put a number on it
2. Chapter 2: Where coaching stops, where licensed care begins, and the exact words that keep you on the right side of it
3. Chapter 3: Turning a topic into a sentence a referral source can repeat
4. Chapter 4: Replacing the open-ended monthly plan with a package that starts, ends and renews on purpose.
5. Chapter 5: Pricing from capacity and target income, then building three tiers that differ in substance.
6. Chapter 6: Deposits, payment plans, refunds and disputes, written down before the first disagreement.
7. Chapter 7: The twenty-minute monthly review that shows whether the work is actually paying
8. Chapter 8: Seat price, break-even seats, target seats and the go or no-go rule you write before you sell
9. Chapter 9: The delivery design that carries a group from week zero to a finished program.
10. Chapter 10: Finding the person who can approve a session without a committee, and giving them something small enough to say yes to.
11. Chapter 11: The paperwork that turns a corporate yes into money in the bank
12. Chapter 12: Two channels worked every week, professional referrals earned without asking anyone to break a rule, and the pages that describe you when you are not in the room.
13. Chapter 13: Collecting, editing and publishing client praise that survives a vendor review
14. Chapter 14: A thirty-minute structure, one price sentence, three real objections, and a follow-up that closes the loop
15. Chapter 15: Authenticated sending, recorded consent, and messages people can read in front of other people.
16. Chapter 16: The business structure, the two policies, and the one document that has to hold up on a bad day.
17. Chapter 17: The rule you probably are not covered by, the ones that reach you anyway, and a filing habit that survives a lost laptop.
18. Chapter 18: The operating calendar, honest capacity, and the trigger you write before you need it