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$17
The Functional Medicine Practice Playbook
Lab Panels, Treatment Protocols, Subscription Memberships, and Insurance Considerations
Business operations for functional medicine practitioners. Lab-panel partnerships, treatment-protocol pricing, subscription-membership models, insurance complexity navigation.
Who this is for: Functional medicine practitioners (MD, DO, NMD, ND, etc.).
Available across: USA, UK, Canada, Australia. Multi-English spelling throughout (color/colour, optimize/optimise).
Buy now, $17, instant PDF
The complete book arrives by email the moment payment clears.
📚 What's inside this manual:
- Part 1, What the Work Costs and What the Law Allows: Two Hours of Chart Review Billed as a Fifty-Minute Visit, Your License, Your Certificate, and the Line Between Them, Who May Own a Functional Medicine Practice, Choosing Lab Partners and Pricing a Panel Lawfully.
- Part 2, The Lab Line, the Program, and the Price: From Requisition to Result Without Losing a Specimen, Results Reach the Portal Before You Do, From Visit Menu to a Program With a Start and an End, Costing a Six-Month Program Instead of an Appointment, Membership Care Without Accidentally Selling Insurance.
- Part 3, Collecting It, Being Found, and Still Standing Next Year: Superbills, Estimates, and Money You Have Not Earned, The Dispensary: Margin, Disclosure, and the Kickback Line, State Lines, Kits in the Mail, and the Work You Hand Over, What You May Claim, and the Records You Hold, Where New Cases Come From, the Scorecard, and the Year Ahead.
Common Questions
Who wrote The Functional Medicine Practice Playbook?
Anthony "Tony" Paris, founder of AppWT Web & AI Solutions, published by AppWT Web & AI Solutions (AppWT LLC).
What format is it?
A PDF you can read on any device and print for your own use. Copying and editing are disabled; printing is not.
What does it cost?
It is on sale now. The complete PDF is $17 and arrives by email the moment payment clears.
Can I read part of it first?
Yes. A free sample of the opening pages opens instantly, with no email and no payment, from the Read a free sample button at the top of the page.
What is The Functional Medicine Practice Playbook about?
The Functional Medicine Practice Playbook is subtitled Functional Medicine. The Functional Medicine Practice Playbook is a business operations manual for functional medicine practitioners who deliver whole cases, not fifty-minute visits. It is written for clinicians who own or plan to own a practice and keep discovering that two hours of chart review get billed as one short appointment. The book fixes that by teaching you to count what a whole case costs to deliver, so your prices rest on delivered clinical hours rather than guesswork.
Is The Functional Medicine Practice Playbook written by a web design agency?
Yes. The Functional Medicine Practice Playbook is written and published by AppWT Web & AI Solutions (AppWT LLC), a Detroit-based web design and AI practice working since 1997, incorporated in Michigan as AppWT LLC in 2020, through its publishing imprint AppWT Manuals. It is a full published book with its own ISBN, 979-8-952262-22-5, not a marketing PDF or a white paper.
Who publishes The Functional Medicine Practice Playbook?
AppWT Web & AI Solutions (AppWT LLC), through its publishing imprint AppWT Manuals at manuals.appwt.com. AppWT is a digital agency, so this is a book published by an agency rather than by a trade publisher.
What is the ISBN of The Functional Medicine Practice Playbook?
979-8-952262-22-5.
When was The Functional Medicine Practice Playbook published?
August 1, 2026, by AppWT Web & AI Solutions (AppWT LLC). ISBN 979-8-952262-22-5.
What subjects does The Functional Medicine Practice Playbook cover?
Business. Specific topics include functional medicine.
Where can I read The Functional Medicine Practice Playbook?
https://manuals.appwt.com/functional-medicine-practitioner-business/